ARCH Unveils Limited Edition Justice League & Batman DC Collection

“Beauty is in the Details”

I got the call that a new Malaysian licensee will be launching their very own limited edition Justice League & Batman products. Then the next thing that entered my mind was – “I wonder who these folks are?”. Followed by – “Wow! I wonder what kinda products they gonna make?” OMG thoughts running wild haha

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It’s ARCH Collection, but who are they?
Oh I have never heard of them till now. Well basically they’re a Malaysia company that designs & manufactures unique veneer (wood) based gifts, souvenirs & collectibles depicting culture & heritage! Wood / Timber! SO VERY Malaysian next to Pewter, Rubber and Palm Oil 😀 haha

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ARCH Collection is founded by Mr. Andrew Lee, who has a passion for architecture & Kuala Lumpur. They own the award winning tourist attraction, KL City Gallery which is located at Dataran Merdeka and housed in a 120 year old heritage building beside the KL Library. This place is so packed with historical documents, facts, photos of KL past, present & future per square foot  This is also the location for the very famous ‘I LOVE KL’ signage.

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So what’s so special about these wood gifts?
1) The art pieces are layered to create a 2-D  effect. The layering technique gives depth to the art piece while the use of different species of veneer and etching techniques create tones and hues. re01

2) These are pieces are made with multiple species of natural wood veneer, i.e. cherry, oak, maple, beech, makore, anegre, walnut. The wood frames are mainly solid durian wood harvested from durian trees that are past the fruit bearing age.  hence no 2 pieces are the same.

3) MADE IN MALAYSIA – all these art pieces are cut here and hand assembled by our local master craftsmen. This truly makes for a born in KL item!!

This will be the only Justice League & Batman collection in the world, to have the Kuala Lumpur city buildings incorporated in them! Batman gliding of the KL’s famous buildings with the Batsignal hovering over the city skyline… TAKE MY MONEY!

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Another pleasant surprise was the announcement of the special guest of honour to officiate this event, Yang Berhormat Tony Pua, Member of Parliament Damansara. What does he have to do with this event, we might ask? Well he answered that in his short speech. Usually he skips ALL invitations to ‘product launches’ but on this very special occasion he decided to attend.

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WHY? Basically he made it clear that for this event, he would attend & support on a personal level because of 2 alphabets he saw on the invite… DC… as in DC Comics! Yes folks, you read it here in out blog – YB Tony Pua is a comic fan & comic reader!! He is currently following Batman series, but didn’t specify! Also on a personal note, he is friends with ARCH Collection founder Mr. Andrew Lee as well and is a firm supporter of what they are doing for tourism in Kuala Lumpur which ultimately means promoting Malaysia to the tourist 🙂

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Keep up the good work folks!

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Here is the official press release!

Click here to see the more photos as well as the products on Facebook: ARCH Collection Launch of Justice League & Batman Merchandise

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Kuala Lumpur, 4 October 2018: In partnership with Warner Bros. Consumer Products, on behalf of DC Entertainment, ARCH unveiled a first-of-its-kind collection on 4th of October 2018, as the DC Super Heroes unleash their powers, encompassing the towering skyline of Kuala Lumpur.

Officially Launched by the honourable Member of Parliament Yang Berhormat Tony Pua, The Justice League and Batman Collection is exquisitely represented by a stylish range of collectibles, from fashionable accessories to functional items, not to be missed by fans. All designed and created with the finest detailing ever in all of ARCH’s collections.

re04Each item is a limited-edition work of art and an original born-in-Kuala Lumpur masterpiece. Inspired by the characteristics of each Super Hero, ARCH Master-craftsmen meticulously hand-assembled the range to perfection. The finished product is an authentic masterpiece that combines tradition, fine workmanship and innovation.

Raven
Passport Covers!! Nice!

About ARCH
ARCH was founded in 1989 by Kuala Lumpur-based Award Winner Andrew Lee, who has more than 30 years’ experience in Architecture Model Making. Andrew moulds his stories of the city into ARCH range of products, instilling a greater appreciation meant to be shared with the world. Driven by his passion, Andrew established Kuala Lumpur City Gallery at Merdeka Square, an Award-Winning Attraction that glorifies Kuala Lumpur’s Past, Present and Future through miniatures.

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About Warner Bros. Consumer Products
Warner Bros. Consumer Products (WBCP), a Warner Bros. Entertainment Company, extends the Studio’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with best-in-class licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by franchises and properties such as DC, the Wizarding World, Looney Tunes and Hanna-Barbera. The division’s successful global themed entertainment business includes groundbreaking experiences such as The Wizarding World of Harry Potter and Warner Bros. World Abu Dhabi (opening 2018). With innovative global licensing and merchandising programs, retail initiatives, promotional partnerships and themed experiences, WBCP is one of the leading licensing and retail merchandising organizations in the world.

About DC Entertainment
DC Entertainment, home to iconic brands DC (Superman, Batman, Green Lantern, Wonder Woman, The Flash), DC Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating across Warner Bros. and Warner Media. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment, and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is one of the largest English language publishers of comics in the world.

#ARCH #ARCHCollection #JusticeLeague #Batman #Batsignal #KualaLumpur #KLCityGallery #Malaysia #DC #DCcomics #WarnerBros #Superman #WonderWoman #Flash


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